Cosmetics and Personal Care industry achieved impressive revenue. According to the meta-research, sales reach US$2,290 million in 2021. The market is expected to grow at a compound annual growth rate of 6.2% (CAGR 2021-2025). Among them, skin care products are the most popular, with more than 60% of consumers using them daily. The number of cosmetics and the quality of personal care stores increased by 40%. Most of the stores are concentrated in two major economic centers, Hanoi and Ho Chi Minh City. This is a market that experts think has a lot of potential and good growth. According to VIRAC, this industry is forecasted to continue its growth momentum in 2022 with the following factors: People’s incomes will soon return to normal levels; The strong growth of social media platforms.


Infographic layout: 


  • Information about the cosmetics and personal care industry
  • In Vietnam, the cosmetics & personal care market is still dominated by foreign companies & brands
  • Structure of retail distribution channels for cosmetics and personal care products

Cosmetic and person care industry

  • Products for makeup
  • Shampoos, conditioners and hair care products
  • Toothpaste and oral care products
  • Shower gel, facial cleanser and skin care products

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